Coinciding with the Family Day in Qatar, Protection and Social Rehabilitation Center "Aman", works under Qatar Foundation for Social Work, continues to implement "Sharekhum" awareness campaign that has begun in 2020 through 2021, within the framework of a well-studied media and advertising plan to continue the campaign annually, concomitantly with the children's conditions, as they are the center of our work, and among AMAN's target groups ,for whom we are keen to provide the best educational activities and programs.

The idea of the "Sharekhem" campaign came as one of the awareness initiatives that Aman Center is keen to implement annually in the context of enhancing family cohesion, through various methods to communicate its concept and its educational goals, including providing awareness messages and flashes through social media platforms (Twitter, Facebook, Instagram, Snapchat) and in cooperation with a number of influencers and activists in this field, and promoting the campaign in all audiovisual media by publishing a number of expressive images that were specially designed for this campaign, which carry social messages for the parents and include various topics related to the child such as: Active participation between parents And children, effective dialogue with children, the most important foundations on which to raise children, how to deal with children, and other positive messages.

Through this campaign, Aman Center aims to enhance family communication and cohesion, in addition to encouraging fathers and mothers to share their children with their lives, to invest time in dialogue and discussion, and to promote positive values among children.

The campaign is divided into several stages coinciding with the official holidays for our students, Family Day in Qatar, and the current situation of the Covid-19 pandemic, where a number of picture messages were published in meaningful and educational social terms for parents, intensively during the holidays. The campaign witnessed great echoes and interaction from different segments of the audience who emphasized their need for such positive messages to enhance educational values, reconsider how to deal with their children, and give them time for dialogue and share their interests, as the child of today is the future of tomorrow.

The first start of the campaign was last year during the application of precautionary and preventive measures to limit the spread of the Corona virus, especially when implementing home quarantine measures, and not allowing children under the age of 16 to leave homes.

Mrs. Hanan Al-Ali: "Awareness campaigns directed at parents enhance communication and family cohesion."

In this context, Mrs. Hanan Al-Ali, Head of the Communication and Information Office at Aman Center, expressed the Center's keenness to continue implementing awareness campaigns that serve AMAN's target groups of women and children who are victims of violence and family disintegration, and to achieve the center's vision and mission in enhancing protection and social rehabilitation to reduce violence and family disintegration, in addition to spreading awareness and educating the community about the issues related to Aman's target groups.

She also stressed that such awareness campaigns targeting parents enhance family communication and cohesion, and create a family atmosphere based on effective dialogue and participation with children in their personal interests, in addition to promoting some positive values among children. By sitting with their parents, the child learns a lot of Positive values that affect his behavior and contribute to the formation of his personality"

About AMAN: The Protection and Social Rehabilitation Center (AMAN) was established in 2013, and is concerned with the protection, rehabilitation and reintegration of women and children who are victims of violence and family disintegration.​